In our Beyond the Search series, we sit down with our H.I.E.C partners shaping the future of global business. These conversations go deeper than credentials, revealing the perspectives that inform their approach to identifying transformational talent, the values that guide their decision-making, and the insights they’ve gained from navigating today’s complex business landscape.

Selma de Fressenel joins H.I.E.C with over 20 years of experience identifying and supporting top talent in the French and European Digital & Technology and entrepreneurial ecosystems. Her extensive knowledge of the digital leadership landscape is evident from her successful placements across the Consumer, Luxury, Media, Technology and Retail industries. 

Below, Melissa Reed, Managing Partner and Global Leader of the Consumer & Digital Practice, sits down with Selma to discuss her extensive experience in digital transformation. Learn about Selma’s passion for creating meaningful work environments, the search industry and recommended reading.

Please join us in welcoming Selma to the H.I.E.C team!

Why did you join H.I.E.C?

I believe we share a common approach to our daily work. It involves understanding and anticipating our clients’ needs. So much of search now is about embedding ourselves in our clients organisations, understanding their culture and strategic context to be an effective search partner. I also met truly inspiring partners and leaders, who are at the top of their industry and  who share my strong values. Finally, of course, there are the great clients who trust H.I.E.C.

Why do you specialise in Consumer, Digital & Technology?

I began my career in the late 1990s and early 2000s, as the internet was rapidly transforming everything we knew following the big boom of ERP systems. I was deeply intrigued by this change; it was a new frontier, and everyone was learning together. During that time, I worked with startups, gaining insights into innovation in management and the execution of marketing and go-to-market (GTM) strategies. This experience allowed me to guide my corporate clients on emerging trends. We felt like pioneers in a new landscape, and now, I sense that same momentum returning with the rise of AI.

Do you have advice for people looking for work in your sector?

Be patient and make an effort to network frequently – aim for at least three new connections each week. Think creatively in your job search and concentrate on sectors that have high demand such as healthcare, wellness, travel, and hospitality.

A few pictures of Selma enjoying the most recent Olympics hosted in Paris, 2024:

A book that’s influenced your career the most?

Reinventing Organizations from F. LALOU

I have always been deeply concerned about people’s unhappy experiences with their companies. Many individuals struggle with a lack of impact and a sense of purpose, which leads to disengagement and frustration. This book provides insights into these issues, along with inspiring business examples and practical advice. As a headhunter, I feel a sense of responsibility to make sure it’s a great fit between client and candidate.

What’s the most enjoyable part of your job?

I love every part of my job, except for the administrative tasks, of course! I love that we have the chance to discover so many great firms, get to know the best leaders and nurture young and promising talents. I love finding solutions and making the best matches for my clients and candidates. I love seeing them grow together. I love helping shape the world of tomorrow by working for exceptional entrepreneurs and leaders.

What’s your view on the search market right now?

The American futurist Jamais Cascio presented a new model called BANI in his article “Facing the Age of Chaos”. BANI (Brittle/Anxious/Non-linear/Incomprehensible) describes the set of complex changes characterizing the uncertainties of our changing world. But as Cascio went on to say – those stakeholders quickest to adapt will be rewarded.

Recruitment needs investment, and investments require less uncertainty. We are not in the booming and enthusiastic market of 2021 and 2022, but the market is improving. Organisations need transformational leaders more than ever to navigate the upcoming challenges they will face.

There are exciting opportunities, and all leaders who understand how to leverage today’s tools (Digital/AI/Tech) to achieve their goals shouldn’t be worried. We are well placed to support organisations that are looking for those transformational leaders.

How would your co-workers describe you?

Most of my coworkers would say I am loyal, consistent, creative and straight to the point. I hope my clients would say I’m tenacious, results driven, and a true partner to them who really cares about doing a great job.

Contact:
Selma de Fressenel
Phone: +33 615 049 065
LinkedIn
sfressenel@hiec.com

About H.I. Executive Consulting (H.I.E.C)

H.I. Executive Consulting (H.I.E.C) is a leading global executive search firm founded in 2007, focused on hiring Board, CEO, and Senior-level Executives globally. We partner with the world’s leading investors, industry experts and enterprises to secure transformational leaders to drive future success. We combine deep industry knowledge of upcoming business environments, global reach and future-focused data and insights to solve your most critical leadership challenges – not just for today, but for tomorrow’s opportunities.

Operating across thirteen offices in North America, Europe, Middle East and Asia Pacific, our agile, borderless team structure enables us to deliver bespoke services from an integrated group of consultants. For further information, visit: www.hiec.com